PPC & Advertising

ACoS down. Revenue up.
From someone who does it himself.

Bid, placement and audience optimisation at a level most agencies don't offer — because I manage over €1M in ad spend per year myself, across my own and client accounts.

Brands that trust us
PANU Natural
ABFLUSSHELD
Grovetix
Holzgrusskarten
Welldora
Fairfield
Mara Vital
Der Jalousienladen
EDS Werbemedien
Werkfit
Figures

What I actually manage.

€1M+ad spend managed per year
7 figuresrevenue with my own brand and own ad budget
10+years of PPC experience
Approach

From the outside in — not guessing keyword by keyword.

This is how I approach every account before I touch a single bid.

01

Check the structure

Auto, broad, exact, ASIN, category, Brand Ads, Display Ads — I work with every campaign type and, through my account manager contacts, sit right at the source of new Amazon strategies.

02

Analyse delivery

Which keywords burn money, which placements or audiences run above the target ACoS — and where is there still untapped, profitable potential for more visibility?

03

Optimise individually

No bulk update across all keywords — each one assessed individually by CPC, conversion rate and target ACoS. Then add what's missing: placements, audiences, keywords/ASINs.

04

Always up to date

You get an update from me in every phase — setup, optimisation, current status. No guessing what's happening with your ad budget.

Own tool + manual optimisation: data almost in real time, every keyword is tracked.

What I take care of
  • Review existing campaigns and complete the structure
  • Rebuild where necessary
  • Daily optimisation almost in real time
  • Placements, audiences, keywords & ASINs
  • Deal and launch strategies
  • Updates from me in every phase
Results

Understand growth. Keep profit in view.

Real sellerboard figures: revenue, ad costs, contribution margin and profit in context. What matters isn't revenue alone, but what really remains after ad costs.

Established company with a large team and high fixed costs
Case 1 · 3 quarters · Amazon.de
Profit per quarter×36€1,327 → €48,373
3 quarters agoQuarter 1 · 3 months
Revenue€ 237,971
Ad costs-€ 27,412
Contribution margin€ 48,605
Profit€ 1,327
Margin0.6 %
More
2 quarters agoQuarter 2 · 3 months
Revenue -8.9 %€ 216,888
Ad costs-€ 15,530
Contribution margin€ 58,215
Profit€ 13,843
Margin6.4 %
More
Last quarterQuarter 3 · 3 months
Revenue +55.4 %€ 337,109
Ad costs-€ 25,485
Contribution margin€ 92,839
Profit€ 48,373
Margin14.3 %
More
New company, starting from zero
Case 2 · 3 months · Amazon.de
Profit per month€10,386from €22 in month 1
Month 1Launch
Revenue€ 8,724
Ad costs-€ 809
Contribution margin—
Profit€ 22
Margin0.3 %
More
Month 2Build-up
Revenue +36.9 %€ 11,940
Ad costs-€ 424
Contribution margin—
Profit€ 2,162
Margin18.1 %
More
Month 3Scaling
Revenue +178.9 %€ 33,305
Ad costs-€ 956
Contribution margin—
Profit€ 10,386
Margin31.2 %
More
[Kontext folgt von Patrik]
Case 3 · 3 quarters · Amazon.de
Revenue per quarter×4.9€21,416 → €104,108
3 quarters agoQuarter 1 · 3 months
Revenue€ 21,416
Ad costs-€ 2,830
Contribution margin—
Profit€ 2,769
Margin12.9 %
More
2 quarters agoQuarter 2 · 3 months
Revenue +22.8 %€ 26,300
Ad costs-€ 5,087
Contribution margin—
Profit€ 3,190
Margin12.1 %
More
Last quarterQuarter 3 · 3 months
Revenue +295.8 %€ 104,108
Ad costs-€ 22,194
Contribution margin—
Profit€ 8,208
Margin7.9 %
More
Figures 1:1 from sellerboard · anonymised · approved projects only

Anonymised original figures from approved projects · no guarantee of results. Past results are no guarantee of future performance.

My promise

€100 for you if I don't take your PPC to the next level.

Applies to active accounts with PPC history.

Request a free PPC analysis ↗
Before you write

Frequently asked questions.

What does PPC management cost?

Individual, performance-based packages instead of a flat fee — depending on the number of products, ad budget and scope. We settle that concretely in the free first call, so you don't pay for anything that doesn't fit your account.

Who is this worth it for?

For every Amazon seller with a running ad budget — whether you want to hand PPC over completely or would rather do it yourself. My service pays for itself through the optimisation, otherwise it wouldn't make sense.

How quickly will I see results?

First effects often show after around 7 days — Amazon's algorithm needs about 3 days to pick up new data. After 1–2 months most accounts already show strong results on the way to the set target.

Do I have to give access to my whole account?

No. You authorise me specifically via the Amazon Solution Provider Portal only for the areas I really need for the work (advertising, campaigns) — no blanket full access.

What's different about you compared to other PPC providers?

I don't just manage client accounts — I actively run my own Amazon brands with my own ad budget. What I recommend, I test with my own money.

Direct line

Write to me. Not to your agency — to me.

One WhatsApp message is enough. We sort out the rest on the phone.

WhatsApp Call